When you’re hiring and keeping great people, salary alone isn’t enough. Employees want to know their families are secure—no matter what life (or an accident) throws at them. That’s where Life and Accidental Death and Dismemberment (AD&D) insurance comes in.
What Is Life Insurance for Employees?
Group life insurance pays a lump sum to an employee’s chosen beneficiary if the employee passes away. The payout can help cover mortgage payments, college tuition, final expenses, and everyday bills while loved ones adjust.
Key points:
-
Coverage can be employer-paid, voluntary (employee-paid), or a mix.
-
Policies may last only while the person remains employed (term) or extend past retirement, depending on plan design.
-
Benefits are generally income-tax-free to beneficiaries.
How AD&D Insurance Differs—And Complements Life Coverage
Accidental Death and Dismemberment insurance is often offered as a rider on life insurance or as a standalone benefit. It pays out only when death or specific injuries result from a covered accident, such as a car crash or workplace mishap.
Many plans also provide reduced benefits for severe, non-fatal injuries—for example, loss of sight, a limb, or a finger. That added financial support helps families adapt to new realities, from medical costs to home-modification expenses.
Why Offer Life & AD&D Together?
1. Recruitment Edge
Job seekers compare benefits. A robust life and AD&D package signals you care about long-term security, not just day-to-day paychecks.
2. Financial Well-Being for Families
Traditional life insurance covers any cause of death; AD&D focuses on sudden, unexpected events. Pairing them closes gaps and builds true peace of mind.
3. Affordable for Employers
Group rates are significantly lower than individual policies, and premiums are often tax-deductible as a business expense.
4. Easy Enrollment
Most plans require minimal health questions—ideal for employees who might otherwise face higher premiums or exclusions.
How Life & AD&D Fit with Workers’ Compensation
Workers’ compensation is mandatory for most Wisconsin employers, but it only covers injuries or deaths occurring on the job. Life and AD&D insurance step in everywhere else—weekend bike rides, family road trips, even off-site client visits. Together, the two programs create a 24/7 safety net.
Building the Right Plan for Your Workforce
– Determine Coverage Amounts
Common formulas include a flat dollar amount (e.g., $50,000) or multiples of salary. For AD&D, many employers match the life benefit.
– Decide Who Pays
Employer-paid basic coverage with optional buy-ups lets staff boost protection at their own cost.
– Communicate Clearly
During open enrollment, explain benefit differences, how to name beneficiaries, and what constitutes a covered accident.
– Review Annually
Business growth, changing payroll, and new regulations can affect optimal coverage levels. Revisit the plan each year.
Why Unisource Insurance Associates?
- Independent Advantage – We compare top-rated carriers to find competitive rates and flexible policy terms.
- Local Expertise – Serving Milwaukee, Waukesha, Racine, and Washington Counties, we understand regional regulations and workforce trends.
- Concierge Service – From plan design to claims assistance, you get a dedicated benefits advisor—no call-center run-around.
Ready to Explore Your Options?
Whether you’re a fast-growing startup in Wauwatosa or a multi-location manufacturer across Southeast Wisconsin, our team can craft a life and AD&D strategy that aligns with your goals and budget.
-
Call: 414-774-7040
-
Email:
-
Or request a no-obligation review through our online form—one of our benefits advisors will be in touch to walk you through next steps.
Give your employees the security they deserve—and give your company a competitive edge—by adding Life and Accidental Death and Dismemberment Insurance to your benefits lineup today.
